About Us


It all started in 2011. LABEL+thread was created to fulfill a dream of ours. We wanted to build a clothing brand that inspires and lifts your spirits. A brand that honors the tradition of craftsmanship and art, with a modern aesthetic. Clean and simple. Chic and sharp. Pure and natural. Filled with unexpected details – and our signature pop of pink. We source our raw materials from near and afar. Our ideas and inspiration come from the old and the new – we are constantly in search of the perfect balance between tradition and a modern edge. We live and work in NYC – a place where styles both clash and exist in perfect harmony. There is no better place to draw inspiration and filter new ideas. We obsess over color and the smallest of details – is it too much? Or not enough? What does it need to make it unexpected, to give it a reason to be, to make someone happy, uplifted and want to own it? It, of course, is “the design”. For now, it’s knitwear. Who knows – in the future, there may be lots more L+t to cheer up your world.
Follow us on our journey.